CHARLOTTE STREET HOTEL, FIRMDALE HOTELS, London

Each of the 52 individually designed bedrooms features artwork from the early 20th century and bathrooms with walk-in rainfall showers or freestanding tubs. Bose sound systems, complimentary mini-bars, and DAB digital radios are provided. Select suites offer Juliet balconies or private terraces overlooking Fitzrovia's garden squares.

The hotel showcases over 800 original artworks, including pieces by contemporary artists and Bloomsbury Set-inspired prints. The Oscar Bar displays a curated collection of 1920s fashion photography. A rotating gallery in the lobby highlights emerging British painters, with works available for purchase.

Drawing room-style restaurant serves seasonal British dishes with ingredients sourced from the hotel's kitchen garden. The subterranean bar stocks over 50 gins and hosts a daily oyster happy hour. Afternoon tea is presented on bone china by Kit Kemp.

The 40-seat screening room shows two films daily, with a curated program of classic and independent cinema. Three private dining rooms accommodate up to 40 guests for business lunches or birthday dinners. The hotel's events team coordinates bespoke menus and floral arrangements.

Located on Charlotte Street in Fitzrovia, the hotel is 150 meters from Goodge Street tube station and a 10-minute walk from Oxford Street shops. A complimentary Bentley town car service operates within a 3-mile radius, available on request. The 24-hour concierge can arrange private gallery tours and West End theatre tickets.

Location: In Fitzrovia, 5-minute walk to Soho and British Museum

Rooms: 52 individually designed suites with original artworks

Dining: Oscar's Bar & Restaurant with British seasonal menu

Services: 24-hour concierge, complimentary Bentley car service

Unique: On-site 26-seat private cinema screening films daily